Amend & Progress

12: Converting medical and scientific information into promotional claims

Vodori Episode 12

Dr. Joe DiCapite, Director of Strategy for UK/Europe at Vodori, joins Amend & Progress to give a step by step overview of converting medical and scientific information into claims.

  • Seven steps to converting medical and scientific information into promotional claims
  • The impact that design and layout has on claim meaning and context
  • The importance of collaboration, dialogue, and workshopping between brand/commercial and medical affairs teams

You can watch this episode on Vodori's YouTube channel.

Follow Vodori on LinkedIn to ask questions about the episode and interact with the Amend & Progress team and guests.

To learn more about Vodori and our material review software built for life sciences, visit vodori.com.