Amend & Progress
Welcome to Amend & Progress, a podcast from Vodori designed to help you improve the material review process at your organization one day at a time. We’re focused on providing novel insights, actionable best practices, and expert perspectives to change how you think about and approach material review.
Amend & Progress
12: Converting medical and scientific information into promotional claims
Dr. Joe DiCapite, Director of Strategy for UK/Europe at Vodori, joins Amend & Progress to give a step by step overview of converting medical and scientific information into claims.
- Seven steps to converting medical and scientific information into promotional claims
- The impact that design and layout has on claim meaning and context
- The importance of collaboration, dialogue, and workshopping between brand/commercial and medical affairs teams
You can watch this episode on Vodori's YouTube channel.
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To learn more about Vodori and our material review software built for life sciences, visit vodori.com.